So, I was feeling confined by my blog, thinking to myself, 'What about all those people who don't know about the delicious things I'm eating? How will they know about Royalty Monday breakfasts?'
Ah ha! I had one of these moments - the kind of moments people yearn for. These moments that sometimes come out no where and flood you with what I can only describe as some sort of a charge. It's like you got plugged into something that has no limits. When this particular moment came to me, it was as if someone had removed the top portion of my head, and that allowed me to channel this light in, flooded with ideas.
Then it came to me, as if it had been addressed right to me:
Guerilla Recipe Posting.
It was so simple: Bring the recipes out into the streets and put them where people can see them. Create a buzz. Share the word that good food is easy and will fill you with joy.
So I did it. On Monday night, I posted the recipe for An Exciting Breakfast and
The Perfect Hash Browns for one:
4 nugget potatoes, 2 cloves garlic, one small green or red chili, 2 green onions, salt and pepper and 2 tsp oil.
Dice potatoes into small cubes and mince the garlic, chili and onions.
Heat the oil up in a non-stick pan over medium high heat. Add all ingredients to the pan and stir often. Season the potato mixture with salt and pepper and cook until golden and crunchy - about 8 minutes. Garnish with flat leaf parsley if you feel like getting fancy.
Eat this with your breakfast and feel strong!
I bought myself a staple gun and packing tape, got 200 copies of the recipes and hit the pavement. I had someone tall with superb taping skills help me slap up the posters around the city in strategic places. We hit corporate buildings, public sidewalks, bus stops and side lanes. We finished off at City TV, posting them right in front of the main entrance, dodging from the night time security guard. What a rush! I felt like such a badass.
My goal is to create a following within the community. I am committing to posting easy, delicious, inspiring recipes weekly, around the city. I'll post them online as well! Look for the HUNGRY? Try This: in bold letters around the city, bus stops, lamp posts, corporate buildings...you get the picture.
Spread the word! If you try a recipe and love it, tell me about it! Post here what works for you and any variations you may be inspired to try.
The revolution has arrived! Come, join the movement. Guerilla recipe posting coming to a city near you soon...!
Ooh, fun! This is like yarnbombing. Not that I'm involved in anything like that.....
ReplyDeletehttp://yarnbombing.com/
Saw it at the 99 B-line at Granville & Broadway
ReplyDeletei found your recipe for "an exciting breakfast" and made it (with a slightly simpler guacamole) on sunday. deeeelicious! i love the guerilla recipe posting.
ReplyDeleteSo cool! I saw both your recipes walking to and from the bus stop, and they both made me smile! My only advice is to tape them onto flat surfaces rather than something like a streetlamp (where I saw them). That way, people can take a picture of the recipe and copy it at home, rather than having to tear it down.
ReplyDeleteWhat a cool idea though. Vive la revolution! You've got at least one person following it. :)